We all love to laugh, like it or not, we're born this way. It's a beautiful thing.
It's easy to like a brand that makes you laugh, but does its job at the same time.
This brings me to my two favourite television commercials right now.
The first one's a shocker, it's hilarious, friendly, and shows me the product clearly. I have since become interested in knowing more about the brand, and can't help but notice them on the road.
I laugh every time.
Along with laughs, I enjoy the idea of one day being able to afford a Suburu. My brand perception for them has become "Expensive and Worth It"
Suburu
http://www.youtube.com/watch?v=rOlluDJhXew&feature=related
The 2nd is hilarious, with a great tag on the end. It sells, and it makes sense. A child could understand and most importantly I laugh every time.
Ally
http://www.youtube.com/watch?v=QgdTymCZowU
Fact is, I feel better about these brands for giving me laughter, and they've done an great job at making sure their not wasting my time, and their ads aren't annoying to watch a 2nd,3rd,and 4th time. Because that's where it'll start to settle, and that's where I'll eventually fall into their "Thin Market."
Never stop laughing everyday, laughter is a beautiful thing!
Wacha!
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